Kid Rock’s “Born Free” Chevy Truck Commercial is the Worst Thing on Television

If you're a sports fan, you've probably seen the new Chevy Trucks ad featuring Kid Rock's "Born Free" enough times to last you a lifetime.  Maybe it's just me, but it seems like they play that God awful song every during every single commercial break.  Stop it already.

Kid Rock needs to pick one genre of music to suck at and stick with it.  He's one of the worst rappers in the world, which is a bold statement.  His feeble attempts at traditional country music are terribly contrived.  And his Bob Seger impression is piss poor, at best.  "Born Free" is not "Like a Rock"  Kid Rock might be from Detroit, but he's not in Bob Seger's league.  The last thing we need is a major vehicle manufacturer encouraging him to make more music.

There was a time when American Made meant something.  It means even less when a fraudulent wanna-be like Kid Rock is the center piece of your marketing.